Sep 11, 2025
Thought Leadership
The Excitement & Setbacks of building our Company OS
This is Issue 20 of Modern Operators. We wanted to give you an update on what we're going through and building...
When we started this newsletter a couple months ago, we were worried we'd get a bunch of new founders who are just getting started haven't really been around the block.After sifting through the data, 75% of you are doing $1M+ annually, and 10% of you are doing $10M+.What's even cooler, we've got execs from Meta, Amazon, Oracle, Dell, and other heavy hitters who are reading what we've got every week.
There are some smaller companies here, and we're glad to have you so you can see how the big players operate.
We just want to say thank you for being apart of the journey with us, and we look forward to showing you what's possible when you Operate a company the Modern way.
Now, onto a story...
Last Tuesday at 2:47 PM, we hit a milestone.
We finished wiring up a content publishing engine inside our Company OS.
We custom-built an automation that takes our newsletter content and transforms it into polished marketing assets…then automatically posts them to several targeted channels: LinkedIn, X, Threads, IG, and our website.
It also listens for impromptu ideas.
When one of us drops a quick voice note or late-night idea, it formats it, tags it, and schedules it right away.
From inspiration to impact in minutes.
In that moment, it felt like we were finally able to reach more founders.
But at 3:12 PM the same day? 30 mins later...
Part of the automation failed to run…
Some posts were not formatted correctly from the instructions…
Wrong platform, wrong format, wrong timing. Yikes.
Not a huge deal, but it reminded us: systems amplify everything…including mistakes.
The Lesson: Messy Progress Beats Perfect Planning
Building something new isn't always clean.
There are breakthrough moments when everything clicks and you feel like a genius.
There are moments when you want to throw your laptop out the window and question every life choice.
But every week, we get closer to something founders can truly rely on.
A system that scales without breaking.
That aligns teams without micromanaging.
That gives you back your time without sacrificing control.
The Vision of our Company OS…
Let me paint you a picture of what we’ve been building.
Imagine running your company from a single hub.
Not another complicated dashboard that collects dust.
A true Business Operating System where:
🔹 Marketing knows exactly which campaigns drive qualified leads
🔹 Sales sees real-time feedback from prospects and customers
🔹 Finance updates EBITDA and cash flow in real-time
🔹 The Operational Hub tracks goals, bottlenecks, and team
alignment automatically.
This information is both accessible by your staff in a really well organized layout of collaborative pages…
And…
Robust databases behind the scenes that handle all the data that is critical for every business team…
Then, an AI engine that has access to all of it and can take your input and break it into steps, truly understanding what is needed and executing it to the final deliverable.
The AI engine (series of layered and connected AI agents) doesn't just store and access data…it connects the dots.
You ask "What's our highest-converting lead source this quarter?" and get an answer in seconds.
Not a report to analyze. An actual answer.
What we're really solving is this: Most companies are held together by spreadsheets, Slack threads, Google Drives, and your memory.
And require a LOT of human work to make the business move.
Today, most businesses run as a flow of information…a keystroke there, mouse click here, phone call converted into a deal.
And the fastest growing businesses are the ones that can flow that information in the right way, faster, learning as they go and making the flow more efficient and faster to execute the best way each time.
Continuing to grow the old way is not sustainable.
This is the way of the Modern Operators.

Want to see how you can implement an Operating System for your business?
Schedule a time to meet with us next week.
We'll get together and show you exactly what's possible.
A couple days later, we'll give you an exact blueprint on how to implement and execute a company OS, so you can finally take back control and prepare for what 2026 has to offer.
See you next week,
Damon & Mark
Co-Founders, Modern Operators
Draft 1 (Don’t reference)
Draft 2 with more 1-1 personal conversation (Don’t reference)
Draft 3 with polished sections (Don’t reference)

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